Friday, February 14, 2025

How Maya is Revolutionizing MSME Banking with Financial Literacy and Seamless Credit Access

Maya, the #1 digital bank in the Philippines, is redefining how micro, small, and medium-sized enterprises (MSMEs) access financial services through its innovative Negosyo Serye program.

This program not only focuses on improving financial literacy but also streamlines the process of obtaining credit, ensuring that MSMEs are well-equipped to grow and succeed in today’s fast-paced business landscape.

Empowering MSME Owners with Financial Literacy and Instant Credit

The Negosyo Serye program targets MSME owners operating Maya Centers, offering a powerful blend of education and practical tools. Through this initiative, Maya provides MSME owners with the essential skills to manage their finances and make informed decisions about growing their businesses. More importantly, they get immediate access to Maya’s lending products—helping entrepreneurs bridge the gap between financial knowledge and the ability to act on it.


Maya Centers are conveniently located to provide a wide array of financial services, including bill payments, remittances, cash-in, cash-out, and reloading—offering entrepreneurs a one-stop solution for everyday business needs.


Renan Santiago, Maya’s Head for MSME Business and Retail, emphasizes the importance of integrating learning with actionable financial tools:

“Financial literacy programs often leave entrepreneurs without a way to put their learning into practice. We empower MSMEs with essential financial skills and seamless access to credit—equipping them with both the knowledge and the tools to take immediate action for growth.”


A Real-World Success: Mylene Laguio’s Story

The success of the Negosyo Serye program is already evident in the experience of Mylene Laguio, a Quezon City-based entrepreneur. As a Negosyo agent, Mylene recently secured a ₱150,000 loan through Maya Advance, a digital loan service that streamlines the approval process.


Mylene shares,

“With Maya’s Negosyo Serye, I got financial training, instant credit, and franchising opportunities—all in one place. It’s a faster, more complete solution that is helping me grow my business quickly and efficiently.”


Her experience highlights the tangible benefits that Maya’s comprehensive approach brings to MSMEs—combining financial education with practical tools that drive growth.


Breaking Barriers: Addressing the Challenges of MSMEs

MSMEs in the Philippines often face significant challenges when it comes to both financial literacy and access to credit. These obstacles limit the ability of small businesses to scale and thrive. Maya’s Negosyo Serye addresses these pain points by offering in-depth training in budgeting, saving, and investing, while also promoting responsible loan usage.


In addition to offering essential financial skills, the program also helps participants explore business expansion opportunities, such as franchising, providing a well-rounded approach to entrepreneurial growth.


Fast-Track Loans with Maya Advance

One of the standout features of the Negosyo Serye is Maya Advance, which offers loan amounts up to ₱350,000—without the need for paperwork or collateral. Traditional loans from banks typically require long waiting periods and extensive documentation, but Maya’s real-time loan approval allows entrepreneurs to access much-needed capital faster than ever before.


This seamless process is integral to Maya’s broader vision of creating a digital ecosystem for MSMEs that simplifies and accelerates growth. Santiago explains,

“By combining education, business opportunities, and fast credit, we’re eliminating the friction that holds back micro-entrepreneurs. Our goal is to make sure they can take action when ready, without the delays typical of traditional loans.”


Maya: Leading the Charge in Financial Inclusion

Maya is proud to be the leading fintech ecosystem in the Philippines, integrating both Maya, the #1 Digital Bank, and Maya Business, the #1 Omni-Channel Payment Processor. This combination offers MSMEs comprehensive access to financial products, services, and tools, enabling them to thrive in a digital-first world.


As a digital bank regulated by the Bangko Sentral ng Pilipinas (BSP), Maya ensures that deposits are insured by the Philippine Deposit Insurance Corporation (PDIC) for up to ₱500,000 per depositor, providing additional peace of mind to its customers.


Maya continues to evolve, providing innovative solutions that support Filipino entrepreneurs every step of the way.


For more information, visit maya.ph and mayabank.ph. Stay connected with Maya on social media:


Maya is here to support MSMEs on their journey to financial success—empowering them with the tools, education, and credit they need to make their business dreams a reality.


By focusing on practical support and integrating financial education with real-world tools, Maya is helping small businesses navigate the often complex financial landscape, giving them the opportunity to grow and thrive.

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