Friday, December 12, 2025

SM Supermalls Honors DOLE’s 92nd Year with Milestone 30000th Hire at SM City Tuguegarao

SM Supermalls, in close collaboration with the Department of Labor and Employment (DOLE), marked DOLE’s 92nd Founding Anniversary with a defining moment for Filipino job seekers: the celebration of the 30,000th hired-on-the-spot (HOTS) under the nationwide SM–DOLE Job Fair Program.




This milestone, celebrated at SM City Tuguegarao, reflects years of dedicated efforts to connect employers and applicants through accessible, community-focused job fairs that continue to transform lives across the country.


A Life-Changing Opportunity for Tuguegarao’s 30,000th HOTS

The spotlight of the celebration centered on Ms. Rachelle Navalta, who secured a Service Crew position at McDonald’s right on the job fair floor. Still overwhelmed by the life-changing news, she shared:


“Hindi po ako makapaniwala… nag-try lang po akong mag-apply dito sa job fair dito sa SM. Hindi ko po akalain na hired on the spot ako.”

Encouraging others to take their shot, she added: “Wag po kayong matakot mag-try. Hindi natin alam kung ano ang nakatakdang mangyari sa ating buhay.”


Her experience captures what the SM–DOLE partnership stands for: empowering Filipinos willing to take the first step toward better opportunities.


Since November 2023, the program has conducted more than 370 job fairs nationwide, supported over 220,000 job seekers, and achieved more than 30,000 hired-on-the-spot applicants, a powerful testament to the initiative’s impact.


A Partnership Built on Opportunity and Progress

SM Supermalls President Steven Tan underscored how this collaboration continues to uplift communities:

“Our partnership through the SM–DOLE Job Fairs has become more than just a program. It’s a bridge connecting dreams with possibilities. As we celebrate DOLE’s 92 years of service, we at SM reaffirm our commitment to this partnership to continue providing platforms that empower, connect, and uplift the Filipino workforce.”


SM Supermalls Executive Vice President for Marketing Joaquin San Agustin expressed deep appreciation for DOLE’s vital contributions to workforce development:

“For many years, DOLE has been at the heart of nation-building helping Filipinos find sustainable and meaningful work. And we at SM Supermalls are truly proud to be your partner in this mission.”


He emphasized that together, SM and DOLE will continue opening doors that lead to growth, dignity, and hope for Filipino families.


SM Supermalls Assistant Vice President for Job Fairs and MSMEs Royston A. Cabunag added that SM malls have grown into community hubs where companies and job seekers connect through accessible, inclusive initiatives. He reaffirmed the ongoing commitment to making every job fair a meaningful step toward a better life.


Bringing Opportunities Closer to Filipino Communities

SM and DOLE continue to expand job fair initiatives across major regions, hosting regular events that make hiring easier for employers and more attainable for applicants. These job fairs transform SM malls into welcoming opportunity centers where job seekers can meet employers, receive guidance, and often secure roles on the same day.


Through this sustained partnership, SM and DOLE strengthen local communities, empower families, and support a more inclusive workforce for Filipinos nationwide.


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