Filipina Power Takes Center Stage as New Moon PH and Hiraya Pilipina Champion Women’s Wellness and Stories

11:30 AM

In honor of Women’s Month, New Moon PH and Hiraya Pilipina joined forces to host a meaningful Open House centered on wellness, womanhood, and authentic Filipina stories.

The community-driven gathering welcomed over 400 women into a safe and empowering space designed for healing, connection, and self-expression, while spotlighting New Moon’s Power Duo+ featuring Hormo Balance and Soft Glow+.

At the heart of the event was the “Tell Her Story” campaign, led by ambassador Ahtisa Manalo, which encouraged women to reclaim their narratives and celebrate every chapter of their journey. Inspired by Ahtisa’s “Pambansang Manika” identity, the “Magazine Barbie” theme transformed attendees into both storytellers and cover stars, redefining beauty standards and highlighting the power of being seen and heard.


“At New Moon, we believe that every woman carries a story worth telling, not just the polished moments, but even the messy, in-between chapters,” shared Jonah Sison-Ramos, CEO and Founder of New Moon PH. “This event is about giving women permission to take up space and reminding them that self-care is not selfish, it’s choosing yourself. That’s why we created Power Duo+, to support women from within. When balance comes first, glow follows.”


Cleo Loque, CEO and Founder of Hiraya Pilipina, echoed this vision: “Creating safe spaces for women has always been our mission. We hope everyone here finds sisterhood, builds connections, and carries that inspiration beyond this gathering.”


The founders also led an intimate talk titled Becoming the Woman Once You Imagined, where they opened up about their personal and professional journeys, highlighting resilience, purpose, and the impact of women building brands for women.


The event featured thoughtfully curated segments that guided participants through self-reflection and education:


Self Spotlight Issue: Be Your Own Cover invited women to step into the spotlight through a Barbie-inspired photobooth, celebrating identity on their own terms.

The Real Talk Issue: Feel What She Feels encouraged open conversations about menstrual health, even inviting partners to foster shared understanding and support.

The Body Issue: Aim for the Truth tackled myths about the female body through interactive, judgment-free discussions.

The Voice Issue: Stories Worth Hearing created a powerful storytelling space where participants recorded messages to their younger selves, building a collective archive of raw and inspiring Filipina voices.


The collaboration extended beyond the venue through Shopee, which offered exclusive vouchers so attendees could continue their wellness journey at home. On TikTok, audiences can explore curated bundles featuring New Moon’s Power Duo+ alongside Hiraya Pilipina’s signature nipple pasties, expanding the conversation on body confidence and women’s health into the digital space.


As the event concluded, one message resonated clearly: this partnership represents more than a one-day gathering. It reflects the growing movement of women-led brands reshaping empowerment from within.


Through Hormo Balance and Soft Glow+, New Moon PH continues to highlight the importance of hormonal balance and overall wellness. Meanwhile, Hiraya Pilipina advocates for body confidence and self-acceptance through its products. Together, both brands are rooted in real women’s experiences, creating spaces that honor health, voice, and individuality.


Their shared mission is simple yet powerful: when women are supported in both body and voice, they don’t just heal, they inspire others to rise with them.

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