SM Supermalls Unveils a New Era of Innovation Community and Growth for Every Filipino

SM Supermalls is stepping boldly into the future, redefining the mall experience with innovation, community focus, and regional impact that truly serves every Filipino.

Celebrating 40 years of leadership in retail, SM is setting an ambitious path to deliver one flagship mall annually from 2026 to 2030 while transforming its entire portfolio into greener, smarter, and more vibrant destinations.

A Legacy of Trust and Togetherness

Since the groundbreaking opening of SM North EDSA in 1985, SM Supermalls has revolutionized how Filipinos shop dine and connect. What started as a single visionary mall has grown into a network of 88 malls nationwide attracting millions weekly and showcasing thousands of global and local brands. SM has become more than just a retail space; it’s a trusted community partner and a symbol of continuity for generations of Filipino families.

“At SM success is always shared,” says Steven T. Tan President of SM Supermalls. “Our foundation is built on trust and relationships. We only succeed when our partners and communities succeed.”

This spirit of collaboration continues to guide SM’s vision for the future creating spaces where people come together to enjoy not only shopping but culture and community.

Flagship Malls That Will Shape the Future of Retail

Over the next five years SM will launch landmark flagship malls designed to be vibrant ecosystems blending shopping dining entertainment and community spaces while boosting local economies. Exciting new projects include SM Sta. Rosa Yulo in Nuvali opening in 2026 followed by iconic redevelopments in Harrison Plaza Manila SM Malolos Bulacan Cavite and Pasay through 2030.

Each flagship reflects SM’s commitment to raising the bar for Philippine retail while staying deeply connected to the unique spirit of each community.

Modernizing Malls with People and Planet in Mind

Beyond new malls SM is revitalizing existing locations by adding open-air promenades lifestyle zones and sustainable features that make every SM mall a more inviting greener and people-focused space.

The evolution is about more than expansion. It’s about creating dynamic retail ecosystems that prioritize tenants and shoppers alike through personalized leasing smarter design renewable energy and eco-conscious developments.

All for You

“This new chapter is not just about building malls,” Tan explains. “It’s about modernizing the malls people love and making world-class mall experiences accessible to every Filipino. Everything we do is all for you.”

With this clear vision SM is crafting the next generation of malls that will serve the next generation of Filipinos.

Celebrating 40 Years of Shared Success

The milestone is being celebrated nationwide with over 4,000 exclusive deals powered by SM’s trusted partners across all malls. This record-breaking event highlights SM’s unique role as a beloved retail destination intertwined with the daily lives of millions.

“For four decades you have been with us every step of the way,” Tan says. “Maraming salamat. We will keep evolving with you and for you because at SM our success has always been shared.”