TikTok Shop’s 9.9 All-Out Shopping Sale Heats Up Manila with Jaw-Dropping Deals and Viral Moments

From sulit steals to street-side stunners, TikTok Shop's 9.9 All-Out Shopping Sale proves it's more than just an online event, t’s a full-blown experience.

The rainy season didn’t stand a chance. TikTok Shop turned up the heat last September 5 with its biggest shopping event of the season, officially launching the 9.9 All-Out Shopping Sale at Venice Grand Canal Mall, Taguig City, and yes, it was as exciting offline as it was online.

9.9 All-Out Shopping Takes Over Manila

Imagine strolling through a Venetian-inspired mall and running into the TikTok-famous “9.9 Treasures”, a squad of charming, camera-ready TikTok Shop Cuties decked out in signature 9.9 shirts. These real-life heartthrobs weren't just there to pose. They were the face of TikTok Shop’s latest campaign, dancing, surprising passersby, and handing out goodies while encouraging shoppers to unlock the phrase “99AllOutShopping” by spotting the full squad.

It wasn’t just a promo, it was a real-world treasure hunt turned viral event.

From Dream Boys to Dream Buys

While fans snapped selfies with their favorite “9.9 Treasure,” shoppers were also treated to unbeatable deals that made the shopping spree truly sulit:

Up to 99% OFF on TikTok Shop LIVE and Mall Vouchers
WOW Sulit Deals with discounts up to 90%
Free Shipping + Free Returns (up to 100% OFF on select items)

From fashion finds to everyday must-haves, TikTok Shop made sure there was something for every shopper.

TikTok Goes Futuristic with a Smart Shopping Guest

The surprise didn’t stop with the cuties. Also making its Manila debut was the Unitree robot, cruising through the mall with a TikTok Shop exclusive shopping bag. This futuristic shopping assistant drew instant crowds and tons of user-generated content, yet another way TikTok blurred the line between online shopping and IRL fun.

Viral Moments and the 9.9 Dance That Took Over TikTok

Before the event even kicked off, buzz was already building online. A teaser dance video featuring the 9.9 Treasures quickly gained traction, with creators like Hannah Alejandro, Rain Pizana, Rosie Gaerlan, Martin Julio, and Raf Juane hopping on the trend and sharing their own takes.

Then came the street interviews, romantic, funny, and perfectly timed for virality. The internet didn’t just fall in love with the deals, it fell in love with the personalities behind the promo.

#Find99Treasure and Win Big

To amp up the hunt, TikTok Shop launched the #Find99Treasure challenge. Fans who spotted the 9.9 Treasures could win an exclusive TikTok Shopping Bag, while the post with the most likes using the hashtag stood a chance to win a Marshall Kilburn II Bluetooth Speaker worth ₱15,990.

Not Just Shopping, A Celebration

With the 9.9 All-Out Shopping Sale, TikTok Shop turned a simple discount season into a nationwide celebration. Whether you were hunting for the best deals from your couch or running into TikTok Cuties in BGC, this campaign blurred the lines between online convenience and offline excitement.

Why You Can’t Miss TikTok Shop’s 9.9 Sale

With massive discounts, viral content, and next-level mall activations, TikTok Shop has set a new standard for e-commerce in the Philippines. The 9.9 All-Out Shopping Sale isn’t just about buying, it’s about the experience, the entertainment, and the community.

This 9.9, join the movement. Shop big. Save bigger. And enjoy every moment along the way.

Don’t miss the hottest deals and even hotter surprises, only on TikTok Shop.