TCL CoolFest 2024: A Groundbreaking Celebration Featuring the NXTFRAME TV

TCL, a leading global consumer electronics brand and one of the top two TV manufacturers worldwide, transformed the Trinoma Activity Center into a hub of excitement with its inaugural TCL CoolFest 2024 on October 11th, co-presented by Anson’s.

This vibrant event showcased a mix of thrilling music performances, engaging activities, and the latest innovations, including the much-anticipated NXTFRAME TV.

At CoolFest 2024, TCL aimed to provide an unforgettable experience for mall-goers, presenting a new vision of a cool lifestyle through its range of products, from stunning televisions to smart air conditioners and energy-efficient refrigerators. Attendees enjoyed an immersive look at TCL's cutting-edge technology, reflecting its 24 years of trusted service in the Philippines.

“TCL CoolFest is a celebration not only of our innovations but of what it truly means to live a cool life with TCL,” stated Ms. Shae Yu, TCL’s Deputy Marketing Director. “From outstanding entertainment experiences with our TVs to smart appliances that simplify daily living, TCL empowers consumers to enjoy every moment with ease and comfort,” she added as she welcomed the enthusiastic crowd.

The event also highlighted the valuable partnership between TCL and Anson’s Appliances, underscoring their roles in creating an exceptional experience that combined style, innovation, and modern living.

“We are proud to co-present TCL CoolFest 2024,” remarked Mr. Eugene Lim, Director for Business Operations of Anson’s Appliances. “Over the years, we’ve seen TCL evolve and innovate, providing our customers with quality products and exceptional service. We look forward to continuing this journey together in the Filipino market.”

A special moment during the event was the recognition of Anson’s Appliances for their achievement as the first partner dealer to sell the world’s largest QD-Mini LED TV in the Philippines, the TCL 115" X955 MAX. This accolade reinforces their position as a market leader committed to excellence and innovation.

The entertainment at CoolFest reached new heights with a live performance by popular OPM artist Adie, who captivated the audience with his hit songs "Paraluman," "Mahika," and "Tahanan."

The spotlight of the event was undoubtedly the unveiling of the TCL NXTFRAME TV, a revolutionary addition to the TCL family. This cutting-edge TV features a sleek, flat design, a seamless wall mount option, a movable stand, and a matte screen that enhances any modern home decor. Attendees were thrilled to experience its remarkable "AI" Art capabilities and the impressive 3.1.2ch Ultra-Slim wireless soundbar.

In an exciting development, TCL announced an upcoming exhibit for the NXTFRAME TV in collaboration with Ronac Art Museum, scheduled to run from October 25-31. This exhibit will allow visitors to explore the harmonious blend of technology and art in a creative setting.

For more information on the TCL NXTFRAME TV, visit [TCL's official website](https://www.tcl.com/ph/en) or follow TCL Philippines on Facebook and Instagram.