The First-Ever BREEZE 1 Laba Day Held Across the Philippines

The leading detergent brand BREEZE with Active Bleach took a load off the everyday heroes of our homes across various barangays in Luzon, Visayas, and Mindanao through a simultaneous nationwide celebration.

It was truly an extraordinary day for hardworking moms all over the country. With the help of Breeze Active Bleach, they were given a well-deserved break from their daily laundry routines and were able to simply relax and enjoy the moment.

The event featured fun activities such as bingo games and exciting surprises specially prepared to bring joy and appreciation to these modern-day home heroes.

Breeze products selling area also spotted at the event 

With 1 Laba Day, Breeze with Active Bleach champions the fight against one million stains in just one wash, with the help of the “Laba Ladies” and modern washing machines.

This special initiative was made even more meaningful through the support of generous sponsors such as Electrolux, LG, Whirlpool, and White Westinghouse, all coming together to make laundry day easier and more efficient for hardworking moms.

The ever beautiful “SIGE MOMS” Christine Bersola-Babao, Gladys Reyes-Sommerieux, and the lovely expectant mom Dimples Romana headlined the festivities in Barangay Commonwealth, Quezon City, adding color and excitement to the series of events.

Their presence brought extra energy and inspiration to the celebration, making the occasion even more memorable for the participating moms and families.

"Through 1 Laba Day, we want to reach out moms across the country to thank them for being heroes who always put the needs of their families first," Mara Banson, Breeze brand manager has explained.

"For sure, they can always rely on Breeze as their dependable partner in taking care of their loved ones." she furthered.

Dependable indeed, Breeze with Active Bleach, boasting of a revolutionary formulation, empowers mommies everywhere to take their endless tasks, removing even the toughest of stains in just one wash.
Safe for both white and colored clothes, Breeze has a four-enzyme technology that removes more types of stains and a patented whitening technology that delivers visible whiteness in just one wash.

Breeze with Active Bleach is also the first and only detergent brand with melamine perfume encapsulating technology that blooms in wash and bursts in wear, making sure that clothes keep smelling fresh and clean even when worn.
It has a unique active system for better foam profile and quick lather, plus percarbonate TAED bleach that takes out bleachable stains without harming the environment.

Of course, it was tried and tested by the LABA ladies to see the magic of Breeze with Active Bleach.

Sige Mom Christine said the Breeze with Active Bleach allows busy moms like her to spend less time washing clothes and have more time for her kids.
"With 1 Laba guarantee, I am assured that my family's clothes are clean and fresh in just one wash and with less effort," She said.

All moms want the best for their kids and Breeze allows us to do that. You can now let your daughter run, bike and be active without the worry feeling of having stains on their clothes.

Because I am now a certified “SIGE MOM” myself, I can always have fun, learn, and make memories together with my three darlings. As Gladys said, sometimes the messier the activity, the more fun it is!

So join the 1 Laba movement now and be a SIGE MOM like us! Take on millions of stains in just one wash with Breeze with Active Bleach.

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Follow @BreezePH on Twitter, and join the online promos for a chance to win washing machines and Breeze gift packs.