Inspire Greatness at CES 2025: TCL Unveils Groundbreaking Display Innovations and Smart Device Breakthroughs"

7:53 PM

TCL Electronics, a global leader in consumer electronics and one of the top two TV brands worldwide, is making waves at CES 2025 with its cutting-edge display technologies and innovative smart products.

With a focus on enhancing lifestyles, TCL introduces a range of display solutions, AI-powered devices, and a comprehensive smart home ecosystem designed to inspire greatness and promote healthier living globally.


Revolutionizing Display Technologies

TCL’s leadership in display innovation shines through its flagship TCL X11K QD-Mini LED TV, a groundbreaking model that redefines home entertainment. Featuring over 14,000 local dimming zones, this TV delivers exceptional clarity and visual precision, while TCL’s All-domain Halo Control Technology creates an immersive viewing experience. In partnership with Bang & Olufsen, TCL elevates the audio experience with Audio by Bang & Olufsen, ensuring both sound and visuals captivate users.


At CES 2025, TCL showcases the world’s largest QD-Mini LED TV, the 115” QM891G, along with the Q85 Soundbar, offering an unmatched cinematic experience. For gamers and creators, the R83 Professional Monitor Series delivers pixel-perfect performance, pushing the boundaries of immersive gaming and creative work.


TCL also unveils NXTPAPER 4.0 technology, an evolution of its full-color electronic paper display technology, reducing eye strain while delivering exceptional visual quality. The technology debuts in the TCL NXTPAPER 11 Plus Tablet, with plans to expand to more mobile phones.


With the RayNeo X3 Pro Smart Glasses, TCL takes a leap into the augmented reality (AR) space, offering compact, external-device-free AR experiences. The PLAYCUBE Projector also redefines portable projection with its stylish design and versatility. TCL’s innovations extend to automotive electronics, where the brand introduces intelligent cockpit and driving solutions.


Pioneering AI and Smart Connectivity

TCL continues to push the envelope with the launch of TCL Ai Me, the world’s first modular AI companion robot. Combining lifelike aesthetics with intelligent, interactive features, Ai Me enhances daily life with personalized experiences. This concept product is a testament to TCL’s commitment to making smart living more engaging and intuitive.


In the TV space, TCL is integrating Google’s Gemini model into its flagship TV series, set to launch an all-new Google TV in 2025. Visitors to the TCL booth at CES can experience an interactive demo showcasing the immersive capabilities of the Gemini model, promising to revolutionize home entertainment.


TCL also unveils its LINKHUB HH516 5G AI CPE Router, offering a smart network experience with high throughput, low latency, and energy efficiency. Additionally, the D1 Series Smart Lock, featuring next-gen AI palm vein recognition, provides an advanced level of security, while the D1 Ultra smart deadbolt combines multiple security features, including a video doorbell and innovative display.


Leading the Way in Sustainability and Design

TCL’s CES 2025 pavilion embodies a commitment to sustainability, with eco-friendly design elements like remote controls made from recycled tea leaves and furniture crafted from recycled materials. The brand's focus on sustainability extends to its products, such as the TCL FreshIN 3.0 Air Conditioner, which offers energy-efficient cooling and smart features that enhance indoor air quality.


In the kitchen, TCL’s FREE BUILT-IN Refrigerator brings innovative preservation technology and a sleek, space-saving design. Similarly, the P680 Washer-Dryer Set, perfect for compact spaces, offers anti-wrinkle technology and efficient garment care.


TCL’s Smart Home Energy Management Solution (HEMS) integrates solar panels, energy storage, and heat pumps to help users optimize energy consumption, reflecting the brand’s commitment to green living.


Global Partnerships and Excellence

At CES 2025, TCL strengthens its connections with global audiences through strategic partnerships with prominent sports and entertainment IPs. Notably, TCL highlights its partnership with the NFL, with Hall-of-Famer Charles Woodson engaging with fans to create deeper ties between the brand and its audience.


TCL's strong global presence is reflected in its 2024 performance, where it ranked second globally for TV shipments and in North America for TV retail sales volume during the first three quarters of the year. These milestones underscore TCL’s dedication to innovation and consumer satisfaction.


TCL’s showcase at CES 2025 underscores its commitment to pushing the boundaries of technology and design across multiple product categories. From groundbreaking display innovations to pioneering AI and smart connectivity, TCL continues to lead the way in creating smarter, healthier, and more sustainable lifestyles. As the company inspires greatness, it remains a force in the global electronics market, shaping the future of home entertainment, smart living, and beyond.

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