GoGo Xpress Honors Filipino Online Sellers Leading the Future of E-Commerce

As the digital economy reshapes how Filipinos do business, GoGo Xpress is celebrating the entrepreneurs at the heart of this transformation.

Through its newly launched BOSSes ng Bayan campaign, the logistics platform honored outstanding online sellers who are redefining the local e-commerce landscape.

The BOSSes ng Bayan Brunch, held at Lola Café Mabini in San Juan, gathered GoGo Xpress’ top-performing merchants, media, and brand ambassadors. More than just a business event, it was a heartfelt celebration of resilience, innovation, and the entrepreneurial spirit powering Filipino e-commerce.

QuadX Inc. President and COO Raffy Vicente opened the event with a message of recognition and support.

“This is more than an event, it’s our commitment to uplift the true drivers of Filipino e-commerce,” he said. “Each seller we celebrate represents thousands more building their businesses online. BOSSes ng Bayan is our way of saying: We see you. We believe in you. And we’re here to help you grow.”

He also announced GoNow, an upcoming 20-minute delivery service set to pilot in July, further enhancing the platform’s promise of fast, reliable shipping.

Since launching in 2019, GoGo Xpress has empowered over 329,000 Filipino merchants. In 2025 alone, more than 22,000 sellers have used the platform, around 3,500 of whom joined this year. These numbers reflect more than just business success; they signal a cultural shift toward digital entrepreneurship, supported by logistics tailored to everyday needs.

At the heart of BOSSes ng Bayan is the belief that every package carries a story of sacrifice, ambition, and reinvention. GoGo Xpress supports a wide range of sellers, from beauty and fashion brands to wellness essentials and handcrafted goods. Those recognized at the event were chosen not just for business metrics, but for their consistency, creativity, and positive impact on their communities.

The event also introduced several GoGo Xpress merchant ambassadors, who shared how the platform supports their growth:

Jam Tan Velez, founder of V&M Naturals, spoke about how her brand promotes wellness through natural skincare. “With GoGo Xpress, we focus on self-love and service while they handle the logistics,” she said.

Rachel Lynn Ang of The Sun People is reimagining sun care as a lifestyle, not just a product. “Every parcel we send is a step toward a more mindful, sun-protected generation,” she shared.

Vien Jaimee Leonoras, Head of Business Development at Southstar Drug, emphasized how logistics support the company’s mission to make healthcare more accessible. “GoGo Xpress helps us reach communities across the country efficiently.”

Kim Lato, CEO of Kimstore, a pioneer in tech e-commerce, highlighted how GoGo Xpress has been a key delivery partner since day one. “They’ve helped us deliver on both value and speed.”

During the brunch, GoGo Xpress also presented the first-ever BOSSes ng Bayan Awards, honoring sellers who stand out for reliability, service, and customer connection, not just sales volume.

Awardees included:

GoGo Xpress – BOSS Walang Mintis: Maria Angel Del Mundo
Shopify – BOSS Mintis of the Year: Spades Clothing
GoGo Xpress – BOSS Sipag: Southstar Drug, Inc.
Shopify – BOSS Sipag: Kimstore
GoGo Xpress – BOSS Tiwala: Momnors
Shopify – BOSS Tiwala: ZEUS
GoGo Xpress – BOSS of the Year: Richelle Quezon
Shopify – BOSS of the Year: Undrafted 1600

Another highlight was the teaser for Sugod neGOsyo, a new engagement initiative under the BOSSes ng Bayan umbrella. This upcoming program will visit merchants across the Philippines to spotlight their business journeys and reward their dedication and community impact.

GoGo Xpress continues to evolve beyond logistics, becoming a true partner for Filipino entrepreneurs building the future of e-commerce. The BOSSes ng Bayan campaign shows that behind every delivery is a bigger dream, and GoGo Xpress is committed to helping make it a reality.

To join the movement or learn more, follow @gogoxpress on social media.