TCL Retains Top Spot as the Philippines' No. 1 Panel TV Brand
TCL Continues Winning Streak with Market Leadership in the Philippines and Beyond
TCL has once again proven its dominance in the television industry, securing the No. 1 position in the Panel TV Brand category in the Philippines for the second consecutive year. This remarkable achievement is backed by the Annual Cumulative Market Share Data for Panel TVs released by TRS Research, underscoring TCL’s continued success as a global leader in home entertainment technology.
Celebrating its 25th year, TCL has reached a new milestone, leading the market in both value and volume for its core TV business in the Philippines. The brand has also taken the top spot in the premium segment, particularly for QLED TVs, reaffirming its reputation for innovation and quality.
TCL Tops Global TV Categories
The brand’s success is not limited to the local market. According to the latest data from research firm Omdia, TCL has earned three Global No. 1 rankings in key television segments. In 2024, TCL led global shipments of 85-inch and larger TVs with a 22.1% market share. It also dominated the Mini LED TV segment with a 28.8% share and has maintained the top spot in global Google TV shipments from 2021 to 2024.
These accomplishments reflect TCL’s strategic focus on advanced display technologies, offering high-performance products that deliver immersive experiences for viewers worldwide.
Driving Innovation in Filipino Homes
TCL has become a key driver of innovation in Filipino households by making intuitive and high-tech products more accessible. With a consistent dedication to developing smarter and more sustainable technologies, TCL is reshaping how families interact with entertainment and smart living.
“TCL continues to set the standard for innovation,” said Peter Chen, CEO of TCL Philippines. “Our commitment to pushing boundaries and delivering world-class technology has earned us this recognition. We are deeply grateful to our loyal customers and partners who made this achievement possible.”
A Future-Focused Approach
TCL’s pursuit of excellence extends far beyond TV screens. The company is introducing a range of smart, stylish, and functional home products designed to enhance everyday living. This future-focused vision is supported by TCL’s growing global presence and continued investments in research and development.
One of TCL’s most significant recent milestones is its global partnership with the International Olympic Committee, set to run through 2032. This collaboration highlights the brand’s dedication to innovation and performance, bringing advanced technology to the Olympic Village and improving the viewing experience for fans around the world.
TCL will play a central role in supporting the Olympic Games’ digital transformation, contributing to the Olympic AI Agenda, and enhancing athlete and fan engagement through smart, connected experiences. Through initiatives like the “Athletes Moments” program, TCL is helping athletes connect with loved ones immediately after competition, underscoring its commitment to meaningful innovation.
As TCL continues to expand its range of ultra-large televisions and Mini LED models, it remains committed to redefining home entertainment. Its strong partnership with Google has been instrumental in this journey, integrating smart features with advanced display technologies to create more intelligent and health-conscious living environments.
With a clear focus on innovation, customer satisfaction, and sustainability, TCL is poised to lead the next generation of smart home technology in the Philippines and across the globe.
To learn more about TCL’s upcoming product launches and innovations, visit https://www.tcl.com/ph/en.
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