HONOR 400 5G Launches with Record Sales on Day One: AI-Powered Smartphone Draws Massive Crowds Nationwide

The HONOR 400 5G is finally here, and it’s already making waves.

Launched on June 28, 2025, HONOR’s latest AI-powered smartphone opened to a nationwide frenzy, with fans lining up in droves across top malls like SM Mall of Asia, SM North Edsa, SM Seaside Cebu, and more.

HONOR Philippines officially announced the availability of the HONOR 400 5G after weeks of anticipation. Those who pre-ordered the device can now claim theirs at HONOR Experience Stores and leading online platforms including Lazada, Shopee, and the TikTok Shop.

Priced at Php 22,999, the HONOR 400 5G packs flagship features at a mid-range price. Early buyers enjoy exclusive free gifts valued at ₱9,397, including a JBL Go 4 Bluetooth speaker, HONOR Choice Earbuds Clips, and a Jisulife Pro 1 fan. Plus, lucky pre-order customers stand a chance to win premium prizes like a Rolex GMT Master II worth ₱600,000 or a Hermès Lindy Mini Bag worth ₱420,000.

The launch event also featured celebrity guests Gazini Ganados (Miss Universe Philippines 2019) and Ashley Ortega of GMA Network, who helped celebrate this major milestone for the brand.

“We’re thrilled to see such overwhelming support from Filipino consumers. The HONOR 400 5G is more than just a smartphone, it’s the future of AI technology in your pocket,” said Stephen Cheng, Vice President of HONOR Philippines.

AI-Powered Camera for Next-Level Photography

One of the biggest highlights of the HONOR 400 5G is its 200MP Ultra-Clear AI Camera System, equipped with a large 1/1.4-inch sensor, f/1.9 aperture, and dual stabilization technology (OIS + EIS). This allows users to shoot crisp, clear photos even in low-light settings. It also includes a 12MP ultra-wide and macro camera and a 50MP portrait selfie camera, ideal for content creators and mobile photography enthusiasts.

Built for Creativity and Efficiency

Thanks to its AI-enhanced features like Google Veo 2-based video editing, HD Moving Photos, and smart tools like AI Eraser and AI Outpainting, the HONOR 400 5G lets users effortlessly turn everyday moments into polished content.

Long-Lasting Battery and Lightning-Fast Charging

Powering the device is a 6000mAh silicon-carbon battery, designed for durability and longevity. It retains over 80% battery health even after four years of use. With 80W HONOR Wired SuperCharge, the phone can reach up to 40% in just 15 minutes, perfect for users on the go.

Where to Buy the HONOR 400 5G

The HONOR 400 5G is now available in elegant color options: Midnight Black, Tidal Blue, and Desert Gold. For just Php 22,999 (24GB RAM + 512GB storage), this flagship-level phone can be yours from any HONOR Experience Store, and online via Lazada, Shopee, and the TikTok Shop.

Prefer to pay in installments? You can get the HONOR 400 5G via Home Credit for as low as ₱979 per month for 18 months. Learn more about current HONOR deals here.