HoYo FEST 2025 Brings Southeast Asia’s HoYoverse Community Together This July

Celebrating fan creativity with Artist Alleys, exclusive merch, and a new Stage Showcase, tickets available June 24

HoYo FEST is back, and it’s bigger than ever. From July 24 to 27, 2025, fans of Genshin Impact, Honkai Impact 3rd, Honkai: Star Rail, and Zenless Zone Zero will gather across six Southeast Asian countries for the region’s most anticipated HoYoverse celebration.

Spanning Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam, HoYo FEST 2025 promises four days of immersive experiences, exclusive merch, and vibrant community showcases that bring the HoYoverse fandom to life.

A Celebration of Community, Creativity, and All Things HoYoverse

Now in its fifth year, HoYo FEST has grown into a flagship fan event that spotlights the passion and creativity of Southeast Asia’s gaming community. This year, convention centers in each participating city will host an exciting lineup of themed activities and fan-focused attractions.

Attendees can look forward to:

Game-themed booths representing each of HoYoverse’s iconic titles
Exclusive freebies and event-only merchandise
Lucky draws and special giveaways
Artist Alleys featuring fan-made merchandise and art
The debut of the HoYo FEST Stage, showcasing cosplayers, performers, and fan creators

Whether you’re a longtime Genshin adventurer or just joined the Trailblazer crew in Honkai: Star Rail, there’s something for everyone at HoYo FEST.

Artist Alley and Stage Showcase: Spotlight on Local Creators

One of the most exciting features of this year’s event is the expanded Artist Alley, now making its debut in all six countries after a successful run in Indonesia and Vietnam in 2024.

Artist Alleys, popular fixtures in anime and gaming conventions, give local artists and fan creators a space to sell fan-inspired merchandise, including art prints, accessories, stickers, and more. For the first time, a major gaming company is formally recognizing and supporting fan-made merch at its own official event in Southeast Asia.

Also new this year is the HoYo FEST Stage Showcase, where cosplayers, musicians, and performance artists will bring the HoYoverse to life. Fans can expect to see community-led performances and tributes that reflect the creativity and love the community has for HoYoverse titles.

The full lineup of featured artists and performers in each city will be announced later this June.

Ticket Sales Go Live on June 24

Mark your calendars, ticket sales open on June 24, 2025, at 11:00 AM (UTC+8) on the official HoYo FEST website: https://hoyo.link/wqjjLntrY

Ticket options include:

1-Day Passes – Ideal for casual visitors
Multi-Day Passes – For those who don’t want to miss a moment
Fast Passes – Includes early entry, exclusive items, and priority access to popular booths and activities

Join the HoYoverse Celebration of the Year

With themed attractions, one-of-a-kind merch, and a platform for fan creativity, HoYo FEST 2025 is more than just an event, it’s a celebration of the growing HoYoverse community in Southeast Asia.

Whether you’re cosplaying your favorite character, hunting for fan art, or just soaking in the atmosphere, this July’s event is the ultimate destination for HoYoverse fans.

For full event details and ticketing info, visit the official website:

https://hoyo.link/wqjjLntrY