Discover the HUAWEI Pura 80┃Flagship Elegance Meets Cinematic Photography and Smart AI, Now on Pre-Order in the Philippines

HUAWEI has once again redefined what a smartphone can be with the launch of its latest flagship, the HUAWEI Pura 80.

Fusing artistic elegance, cutting-edge AI, and powerful performance, the Pura 80 is built for users who expect more, from their camera, their design, and their everyday mobile experience.

Available for pre-order in the Philippines from August 29 to September 11, 2025, the HUAWEI Pura 80 is priced at PHP 47,999. Early buyers will also enjoy exclusive perks, including a HUAWEI WATCH GT 5, PHP 5,000 in trade-in credits, and HUAWEI Care+ coverage worth PHP 4,799.

Cinematic Moments Made Effortless with Ultra Chroma Imaging

At the heart of the Pura 80 is a camera system designed for storytelling. The Ultra Chroma Main Camera captures stunning details and vibrant colors, turning everyday scenes into cinematic masterpieces. Whether it’s a backlit portrait at golden hour or a richly textured nightscape, the camera's dynamic range and true-to-life color accuracy deliver results that look and feel professional.

Complementing this is a 50 MP Ultra Lighting Camera, perfect for sharp low-light captures, and a 12 MP Periscope Telephoto Camera with Optical Image Stabilization for high-precision zoom. The 13 MP Ultra-Wide Camera offers expansive shots for landscapes and group selfies, while the 1.5M Spectral Channels Ultra Chroma Camera ensures every shade and nuance is captured with depth and realism.

Smart AI Features for Seamless Everyday Use

With AI at its core, the HUAWEI Pura 80 makes smart features feel natural. AI Removal lets you erase photobombers or distractions with a single tap, while AI Gesture Control enables touch-free navigation, just wave or gesture to scroll, select, or snap a photo with Grabshot.

AI Best Expression selects the best facial expressions from group shots, ensuring everyone looks their best. Meanwhile, AI Messaging and AI Noise Cancellation improve privacy and call clarity, keeping your conversations secure and crystal clear even in noisy environments.

The customizable Smart Controls Button puts convenience at your fingertips. Instantly unlock your phone, launch your favorite tools, or activate Celia, HUAWEI’s built-in assistant, all with simple gestures or taps.

Sophisticated Design with Lasting Durability

Sleek, stylish, and thoughtfully engineered, the HUAWEI Pura 80 features a 6.6-inch OLED display with a flat-edge design and frosted glass finish that feels as premium as it looks. Available in three refined colorways, Frosted Gold, Frosted Black, and Frosted White, this device brings a youthful yet timeless elegance to your daily tech.

It’s also built to withstand the rigors of real life, thanks to 2nd Generation Kunlun Glass, which delivers 20 times better drop resistance compared to standard smartphone glass.

Fast Charging, Long Battery Life, and Immersive Entertainment

Despite its slim profile, the HUAWEI Pura 80 houses a powerful 5170mAh battery, backed by 66W HUAWEI SuperCharge and 50W Wireless SuperCharge, giving you more time to create, connect, and play.

Entertainment is equally immersive, with Ultra-Large Amplitude Dual Speakers producing rich, balanced audio. The HUAWEI X-True Display™ offers vibrant visuals with retinal-grade clarity, 460ppi pixel density, and an adaptive 1–120Hz refresh rate for smooth scrolling and gaming. With support for HDR content and dynamic brightness, the screen shines in any lighting condition.

Pre-Order the HUAWEI Pura 80 Today

Ready to elevate your smartphone experience? The HUAWEI Pura 80 is available for pre-order until September 11, 2025, through:

• HUAWEI Experience Stores
• HUAWEI Online Store
• Shopee
• Lazada
• TikTok Shop

Pre-order now and get exclusive bonuses, including a HUAWEI WATCH GT 5, PHP 5,000 trade-in credits, and HUAWEI Care+ coverage.

Step into a smarter, more cinematic world with the HUAWEI Pura 80.

To learn more, visit HUAWEI’s official website or follow them on Facebook and Instagram.