How Stress Is Breaking You Down, and How Stresstabs Can Help You Bounce Back

Feeling overworked and exhausted?

You might be more worn out than you realize. Stress doesn’t just affect your mind, it can literally break you down from the inside. That’s the powerful message behind Stresstabs’ new campaign, “Ibalik ang Nawalang Ikaw” (Bring Yourself Back Together).

The campaign’s standout film introduces us to Jemerlyn, a hardworking Filipino office employee whose stressful day literally reduces her to just an arm and a hand. It’s a quirky yet deeply relatable way to show how stress drains the essential nutrients your body needs to function.

Then comes the twist: after taking a Stresstabs pill, a construction crew arrives, armed with vitamins like E, C, Iron, and Niacinamide, rebuilding her piece by piece until she feels whole again and ready to face whatever the day throws at her.

Why Stress Hits Harder Than You Think

With 87% of Filipino workers saying they deal with job-related stress (according to AXA), this campaign hits close to home. Dr. Shiro Ann Noda from Haleon, the company behind Stresstabs, explains that stress isn’t just mental, it physically depletes your body’s vital nutrients.

“Vitamins and minerals, along with a balanced diet and regular exercise, are essential for your body and mind to perform at their best. Stress robs you of these nutrients,” she says. “Stresstabs helps replenish what stress takes away.”

Breaking the Mold of Health Ads

Unlike typical vitamin commercials filled with generic smiles and lab coats, Stresstabs’ campaign uses bold storytelling and a splash of humor. It speaks directly to the real struggles of modern Filipino workers, freelancers, and side-hustlers.

“Many Filipinos are overworked and under-rested,” says Rein Locsin, Stresstabs Brand Manager. “We want people to understand the real impact stress has on their bodies, and show them how to fight back.”

With surreal and memorable visuals, the campaign makes a strong impression, especially on younger audiences hungry for authentic, edgy content.

“We wanted to capture that feeling people have when stress is breaking them down,” says Dani Rodelas, Senior Digital Marketing Manager. “And show them there’s a way to rebuild. Who says pharma ads have to be boring?”

Don’t Let Stress Tear You Apart

Stress can wear you down, but you don’t have to let it break you. Stresstabs is here to help you rebuild and take back control of your health and energy. Ready to feel like yourself again? Start with Stresstabs today.