Tim Ho Wan Earns 17th Straight Michelin Honor as Global Growth Accelerates Under Jollibee Group

Tim Ho Wan, the world-renowned Hong Kong dim sum brand now under the Jollibee Group, has once again secured its place in the Michelin Guide Hong Kong & Macau.

Its Sham Shui Po branch received the Bib Gourmand distinction in the 2026 edition, marking an impressive 17 consecutive years of recognition.

The Bib Gourmand award highlights restaurants that deliver exceptional food at great value, reinforcing Tim Ho Wan’s reputation for high-quality yet accessible dining. This milestone also comes during the brand’s first full year under Jollibee Group ownership following its acquisition in January 2025.

A Legacy of Consistency and Craftsmanship

Since joining the Jollibee Group, Tim Ho Wan has doubled down on strengthening its internal systems, enhancing chef training, and refining food quality standards. These efforts have ensured the brand continues to deliver the same signature experience that made it famous in Hong Kong.

“Tim Ho Wan’s recognition in the Michelin Guide reflects the discipline and care behind the brand,” said Ernesto Tanmantiong, Global President and CEO of Jollibee Group. “We are committed to growing brands like this while staying true to their roots and bringing their unique appeal to more people worldwide.”

Founded in 2009 by chefs Mak Kwai Pui and Leung Fai Keung, Tim Ho Wan rose to fame after earning a Michelin star within its first year. Its Sham Shui Po location, opened in 2010, has remained a consistent standout in the Michelin Guide, cementing its reputation as a benchmark for quality dim sum.

Strengthening Operations for Global Growth

Under Jollibee Group’s leadership, Tim Ho Wan has sharpened its operational strategy to support sustainable expansion across international markets. Investments in kitchen systems, menu innovation, and store operations have improved consistency while preserving the brand’s authentic Hong Kong roots.

“These capabilities allow us to stay true to what makes Tim Ho Wan special while delivering a consistent experience as we expand,” said Sheng Lee, Chief Executive Officer of Tim Ho Wan.

Lee added that the brand remains focused on elevating its culinary standards through rigorous training, responsible sourcing, and attentive service, ensuring guests around the world enjoy the same level of excellence.

A Scalable Brand with Global Appeal

Tim Ho Wan’s winning combination of quality and value continues to set it apart in the global dining landscape. With a strong foundation in Hong Kong serving as its benchmark, the brand is well-positioned for international growth supported by replicable systems and disciplined execution.

From its humble beginnings as a 20-seat dim sum shop, Tim Ho Wan has evolved into a globally recognized name, proving that culinary heritage paired with operational excellence can drive long-term success.

Strong Growth Momentum Across Markets

The brand’s expansion under Jollibee Group has delivered impressive results. System-wide sales surged from Php1.3 billion in 2024 to Php8.1 billion in 2025, highlighting rapid growth and increasing global relevance.

In Hong Kong, Tim Ho Wan doubled its store network to 10 locations within about a year, with new stores achieving strong profitability and fast payback periods of around 1.5 years.

Internationally, performance has strengthened in key markets such as Hong Kong, Singapore, and China. Franchise markets including the Philippines, Vietnam, and Japan are also gaining traction, demonstrating the brand’s wide appeal and scalability.

A major milestone was reached with the opening of its first company-operated store in North America, located in Irvine, California. This move signals a strategic step toward establishing a stronger foothold in one of the world’s largest consumer markets.

A Disciplined Approach to Expansion

Jollibee Group continues to focus on scaling heritage brands like Tim Ho Wan through long-term stewardship and operational excellence.

“Tim Ho Wan’s sustained recognition reflects the strength of its heritage and disciplined execution,” said Richard Shin, CEO of JFC International and Global Chief Financial and Risk Officer of Jollibee Group. “Our role is to build the systems that allow brands to grow while preserving the authenticity that made them successful.”

With 17 years of Michelin recognition and a rapidly expanding global footprint, Tim Ho Wan stands as a powerful example of how tradition and innovation can come together to create a world-class dining brand.